Mobile, the essential channel in Africa
Africa is the most mobile-first continent in the world. In Senegal, mobile penetration exceeds 110%, and a growing share of transactions, communications, and interactions happen via smartphone.
For businesses, a mobile app is no longer a bonus — it's a strategic channel to reach, engage, and retain customers.
Why invest in a mobile app?
- Engagement: users spend an average of 4.5 hours per day on their smartphones
- Retention: push notifications keep your brand top of mind
- Performance: a native app is faster and smoother than a mobile website
- Offline: some features remain accessible without internet connection
- Revenue: monetization through in-app purchases or subscriptions
Our Flutter expertise
We chose Flutter as our primary technology for mobile development. Created by Google, Flutter is the most popular and performant cross-platform framework on the market.
Flutter advantages
- One codebase for iOS and Android: 40 to 60% reduction in development costs
- Native performance: ARM native code compilation, 60 FPS animations
- Rich, customizable UI: ready-to-use Material Design and Cupertino widgets
- Hot Reload: rapid development with instant change visualization
- Large community: rich package ecosystem and active Google support
What we develop
- Service apps: booking, delivery, transport, health
- E-commerce apps: mobile stores with integrated payment
- Business apps: internal tools, mobile CRM, field management
- Social apps: messaging, community networks
- MVPs: functional prototypes to quickly validate an idea
Features we integrate
Mobile payment
We integrate the most widely used payment solutions in West Africa:
- Orange Money and Wave for mobile payments
- Stripe and PayDunya for bank cards
- Subscription and recurring payment management
Push notifications
An intelligent notification system to engage your users:
- Personalized notifications based on behavior
- Geolocation-based notifications
- Scheduling and audience segmentation
Offline mode
In a context where internet connectivity isn't always stable, our apps work in degraded mode:
- Automatic sync when connection returns
- Local caching of essential data
- Queue for actions performed offline
Geolocation and mapping
For transport, delivery, or proximity service apps:
- Real-time tracking
- Route calculation
- Points of interest and geographic search
- Google Maps or OpenStreetMap integration
Authentication and security
- Phone login (OTP SMS)
- Social authentication (Google, Apple, Facebook)
- Biometrics (fingerprint, Face ID)
- Sensitive data encryption
Our development process
1. Scoping and specifications
- Needs analysis and user personas
- Feature definition and prioritization (MoSCoW)
- Functional specifications writing
- Cost estimation and timeline
2. App design
- Wireframes and navigation flows
- UI mockups on Figma with mobile design system
- Interactive prototype for user testing
- Design validation before development
3. Iterative development
We work in 2-week sprints with regular deliverables:
- Technical architecture and project setup
- Core feature development
- API and third-party service integration
- Unit and integration tests each sprint
4. Testing and quality
- Testing on physical iOS and Android devices
- Performance and load testing
- Security testing
- Beta testing with a user group
5. Publication and launch
- Apple and Google developer account creation
- Store listing preparation (descriptions, screenshots, videos)
- Submission and Apple/Google review follow-up
- Launch strategy and initial feedback
6. Maintenance and evolution
- Crash and performance monitoring
- Regular updates (fixes, new features)
- Adaptation to new iOS/Android versions
- Analytics and improvement recommendations
Our mobile projects
We have developed several mobile applications for the Senegalese and West African market, particularly in the transport and urban mobility sectors. These projects have allowed us to build solid expertise on challenges specific to the African market: mobile payment, limited connectivity, and adapted user experience.
Who is this service for?
- Startups looking to launch an innovative mobile product
- Businesses wanting to digitize an existing service
- Merchants who want a mobile store
- Organizations needing internal field tools
Whether you have a clear idea or a concept to refine, we support you from strategy to production.
